Twins shed light on the invisible factors that determine success. Organizations consist of intangible assets–one cannot see and, therefore, not advance them. Twins make organizations visible, accessible and malleable. That’s why we build twins: Visible dynamic copies of real-world organizations.
As challenges vary widely, three types of organization twins offer tailored management innovation toolkits.
The toolkit presents the organization twin as an expert system for the management of organizations. The organization twin cockpit applies performance-based diagnostics, evidence from comparative data, and analytics originating from management science for the decision-making. This reduces the cost, increases the speed and limits the risk of failure of any management innovation initiative.
Competitive advantages through the better management of organizations emerge through differentiation. Being special means that management cannot be standardized. It must be unique. Uniqueness does not follow simple recipes, cheap tricks or outdated best practices. The way to get there is equally unique.
Much of the performance in organizations is determined by the nature of its operating system. A superior operating system requires innovations in management and organization. We know that such innovations are among the few remaining competitive advantages left. Others vanish fast.